Does anyone think that a chain of fast food "Fish and Chips" English style, would be successful in India?
Answer:
If you are looking for profit making- you will also have to keep Veg Pakodas & Veg Sandwitch alongwith it. Even McDonald is selling more Veg Burgers in India and less Non-Veg Burgers.Moreover, you have to be very choosy in locating your restaurants which should be located in places like South Delhi & South Mumbai and Malls of Gurgaon. And to begin with you need to start with only 5 in Delhi & 5 in Mumbai and develop taste & clientele and after seeing response you can expand.Nirulas were doing very well in Pizzas but after Pizza Hut came they lost business and have reportedly got sold out or are for sale.It all depends who outdates whom in taste.And if you also have a bar licence- you can be successful.
I dunno, but I'd definitely patronize the place here in America. ;)
"I'm told that in the subcontinent, (india and pakistan), the avg person normally eats fish in the winters".I hope your advisers know what they are talking about.
Are you kidding? Indian food is some of the best in the world besides Italian. Who there would want to eat that stuff?
I think you have to customize it to local customs and tastes. It
might be successful with the right financing and marketing in
place. India is very receptive to Western culture, so go for it.
it may not be a good idea because eating habits are different, Indian eat to live, unlike westerners they live to eat. south and north east India mostly eat fish
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