"relational sales process"?
why is it important in today's business environment?
Answer:
The relational sales process focuses mainly on the development of long-term customer relationships that are based mostly on trust & value-added service. It is also used in strengthening existing relationships and potentially initiate new customer relationships.
It is important in today's business environment to have the relational sales process because of the focus being spent on the on-going customers. These on-going customers have a better communication with the company/salespeople.
sales are good for your revenue but can hurt your customer service. So you need to make sure that there is a balance.
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