Discuss ways in which culture may be defined & the wys in which cultural diff between markets maybe accessed?

A international marketing question on which i would love to hear some views

Answer:
culture may affect marketing as their strategies or marketing plan (eg. adverts) maybe considered offensive in a certain country.

the name of the product may also be considered offensive

new products threaten way of life and increase competition

im not entirely sure wht ur asking for (sorta blur atm oops) but do mail me if u want to me to expand or yea.-.-

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